In today’s marketing climate, the so-called ‘influencers’ have great power over people’s buying decisions.
Food and Beverage Public Relations is a mechanism that shapes event and (social) media management in the culinary industry.
Reaching and engaging target audiences is vital in any business. Creating and spreading a message that informs, educates, and persuades the public to take action is essential for promoting your business. Public relations 101 (PR for short) has a key …
The right choice of celebrity talents for a specific type of event can be the difference between the success and failure of a campaign.
A PR crisis can be disruptive for any organization, no matter how big or small.
In the field of corporate communications in general, a tricky balance is maintained.
Along with any other healthcare-related profession, healthcare public relations has been consistently growing and expanding.
Being in the entertainment industry equals facing various challenges on a daily basis.
Public relations and content marketing are among the frequently and trendy practice today.
With the arrival of new technologies, these two functions have become more complex than ever.