With the arrival of new technologies, these two functions have become more complex than ever.
Public Relations is crucial to a company’s success and brand longevity.
The strategies are evolving as you read this article.
There has always been confusion as to what Marketing really stands for and what is the connection between Public relations and Marketing.
PR can make or break your business.
Whether you are choosing to spread a message or raise awareness, it is crucial to understand the functions of public relations.
In a way, marketing is to advertising what public relations are to media relations.
PR people, as they say, are storytellers. They try to (and always succeed at) creating a positive image of a brand, an organization or an individual.
In order for companies to run efficiently, they must consider implementing some effective communication strategies.
The cost of a public relations firm can be quite expensive.